Deneen Pottery, decided to do an ad campaign offering a free handmade coffee mug to those that mentioned the add when requesting a catalog on our website... I use the word 'campaign' loosely because it was just a single ad, but in a industry leading publication IQ or Innkeeping Quarterly. As PAII is the leading organization in this industry it only makes sense to test the waters with this type of an offer with them. We've always found success when working with PAII, and will continue to do so indefinitely! On a side note the president of PAII, Jay Karen, was recently here for a 'hands on' tour by our president, and my dad, Peter Deneen. To read up on that tour click here. Thanks for coming Jay, I look forward to seeing you again soon! Well, the response to that ad? It was good. And last week I began to do follow up calls to those that we sent mugs to. In the course of my calls I came across a property called Harpole's Heartland Lodge, an Illinois hunting lodge / bed and breakfast located in serene Pike County. I am a very visual person and one that likes to find connections... This connection hit me when looking at Harpole's Heartland Lodge was one of a big buck. As I've been adopted by my in-laws into the traditions of white tail hunting in northern Minnesota, anytime I see a buck my thoughts turn to the season in which we wear blaze orange and sit quietly in the woods.