Niles Deneen
Favorite part of working at Deneen Pottery? Everything! Working alongside and inspiring our awesome staff and assisting our incredible customers. Getting to be around such a creative process and talented artists - the variety of 'opportunities' that fill my day keep me on my toes. Witnessing the transformation from proof to product.
Personalized mugs make a perfect addition to any boutique shop’s merchandise stand. Coffee mugs are fun, attractive and effective at bringing in revenue and marketing your boutique.
If you’re looking to make your merchandise offerings stand out, here are a few ways coffee mugs will give your boutique shop a huge promotional boost.
Build a Better Brand for your Shop
People love souvenirs from their favorite stores, organizations and companies, so give them a chance to spread awareness about your brand with personalized coffee mugs. Whenever a customer buys one of your mugs with the logo branded across the front, you’ll enjoy a boost in impressions every time the person uses it.
Differentiate Yourself from Competitors
When you offer unique merchandise, you set yourself apart from your competition. Any boutique shop could serve up their roasts in a paper cup with a cardboard sleeve – you’re giving them a chance to drink out of a one-of-a-kind, handcrafted mug that will soon become their favorite. When your customers brew up their own roast at home, they’ll have a beautiful mug that’s designed for tasty, relaxed sipping.
Gain a New Line of Revenue
Perhaps the biggest benefit to selling personalized mugs at your boutique shop is the revenue opportunity. Those companies that have a loyal following of customers will benefit greatly from selling coffee mugs. Gorgeous, custom-made stoneware will fly off the shelves, as your favorite patrons clamor to take a little piece of your shop home with them.
Find Your Signature
When it comes down to it, finding the coffee mug of your dreams depends on the quality of its material. Gripping a beautifully crafted ceramic mug will only make you feel more important, and help preserve your cup of joe to stay warm and fresh. You can always customize your own ceramic cup with our custom coffee mugs that come in a wide variety of color glazes and shapes that best suit your own preference.
Collectors Love Them
There’s no doubt that coffee drinkers have a cupboard filled with mugs from various places and occasions. Plenty of people collect coffee mugs as souvenirs and keepsakes. Collectors who are searching for their next piece of memorabilia will appreciate what you have to offer!
Applicable in a Variety of Ways
When selling personalized mugs, you can emphasize the many different ways they can be used. For example, some custom stoneware is simply too beautiful to drink out of – try using them to hold flowers, plants or candles, instead. For office use, they can hold pencils or business cards, or even be given away to clients as a gift.
Higher-value Marketing Strategy
Traditional forms of advertising, like radio, TV or print, can be costly, short-lived and ineffective. With personalized coffee mugs for sale, your boutique shop can add real value to its marketing budget. You get a fantastic return on your investment with ceramic mugs – it’s likely to be in use for years, keeping coffee drinkers happy at home or in the office.
Use Them to Serve Up Drinks
Not only should you display personalized mugs on your merchandise stand, you can use them to serve up coffee to thirsty shoppers. This will give the customer a chance to try the mug out before they decide to make a purchase. When they get to experience the difference for themselves, they’ll be much more apt to buy one. Additionally, you can cut down on waste by offering these mugs instead of paper cups.
Create a Quality Experience with Personalized Mugs!
Now that you know these eight reasons to sell personalized mugs at your boutique shop, you have zero reasons not to offer these beautiful works of art to your customers!
As a perfect addition to any boutique shop’s merchandise offerings, custom stoneware is a great way to drive revenue and market your business. Let your patrons take a little piece of you home with them by selling personalized mugs on your merch shelves.
Niles Deneen
Favorite part of working at Deneen Pottery? Everything! Working alongside and inspiring our awesome staff and assisting our incredible customers. Getting to be around such a creative process and talented artists - the variety of 'opportunities' that fill my day keep me on my toes. Witnessing the transformation from proof to product.
